What's Happening?
Hulu Plus Live TV subscribers can now stream 'Survivor' Season 49, either live as it airs on CBS or on-demand the following day. The service costs $83 per month for the base tier, which includes access to Disney Plus and ESPN Plus, along with a three-day free trial. For an additional $12 per month, subscribers can opt for the Premium plan, which offers ad-free Disney Plus and on-demand Hulu. This move is part of Hulu's strategy to provide comprehensive streaming options for popular TV shows.
Why It's Important?
The availability of 'Survivor' Season 49 on Hulu Plus Live TV reflects the growing trend of cord-cutting, where consumers prefer streaming services over traditional cable subscriptions. This shift is significant for the television industry, as it impacts how content is distributed and monetized. Hulu's offering enhances its competitive edge in the streaming market by providing access to popular network shows, potentially attracting more subscribers and increasing its market share.
What's Next?
As streaming services continue to expand their offerings, traditional cable providers may face increased pressure to innovate and adapt to changing consumer preferences. Hulu's strategy could prompt other streaming platforms to secure similar deals with network channels, further transforming the landscape of television viewing. The success of Hulu's approach will likely influence future negotiations between streaming services and content providers.
