What's Happening?
The annual Pick Tennessee Products Conference was held at the Farm Bureau Expo Center in Lebanon, Tennessee, from January 15-17, 2026. This event, which began in 2016, saw a significant increase in attendance, with over 1,000 participants, marking a more
than 20% rise from the previous year. The conference brought together farmers, producers, agriculture tourism officials, and students to engage in over 120 educational sessions and explore around 70 exhibit booths. Topics covered included agritourism growth, horticulture, livestock, marketing, digital tools, farm safety, beekeeping, and business scaling. The event was highlighted by the presence of Tennessee Department of Agriculture Commissioner Andy Holt, who emphasized the importance of agriculture as the state's largest employer and a key part of its identity.
Why It's Important?
The Pick Tennessee Products Conference plays a crucial role in strengthening the state's agricultural sector, which is a major economic driver and cultural cornerstone. By bringing together a diverse group of stakeholders, the conference facilitates knowledge sharing and collaboration, which can lead to innovations and improvements in agricultural practices. This, in turn, can enhance productivity and sustainability, ensuring the security of the food supply. The event also highlights the potential for agritourism to boost local economies by attracting visitors and promoting Tennessee's agricultural products. The increased attendance reflects growing interest and investment in the state's agricultural future.
What's Next?
Following the conference, participants are expected to implement the insights and strategies gained from the sessions and exhibits. This could lead to the adoption of new technologies and practices that improve efficiency and sustainability in farming operations. The Tennessee Department of Agriculture may continue to support these initiatives through policy and funding, fostering further growth in the sector. Additionally, the success of the conference may encourage more events and collaborations aimed at promoting Tennessee's agricultural products and tourism.









