FOOD FOUNDERS Studio Launches to Commercialize European Food Research

What's Happening?

FOOD FOUNDERS Studio, a Zurich-based venture studio, has been established to commercialize innovative food technologies developed in European university labs. The studio has raised CHF1.2 million ($1.5 million) to launch its first venture, focusing on addressing off-flavors in plant-based foods. Founders Giacomo Cattaneo and Alexandre Morel aim to transform breakthrough technologies into market-ready B2B startups. The studio collaborates with university partners and industry stakeholders to bridge the gap between research and commercialization. Despite initial resistance from investors, the studio's unique approach to de-risking food tech innovation has attracted support from private investors.

Why It's Important?

The establishment of FOOD FOUNDERS Studio addresses a critical gap in the commercialization of food research in Europe, where much of the innovation remains confined to academic settings. By facilitating the transition of research into viable business ventures, the studio could significantly impact the food tech industry, particularly in the plant-based sector. This initiative highlights the potential for Europe to become a leader in sustainable food innovation, leveraging its strong research capabilities. The studio's focus on de-risking innovation and its hands-on approach could serve as a model for similar efforts globally, potentially accelerating the adoption of new food technologies.

What's Next?

FOOD FOUNDERS Studio plans to introduce its advisory board and inaugural CEO soon, as it continues to develop its first venture. The studio's model involves hiring a CEO with a strong market focus to lead each startup, ensuring that innovations are aligned with industry needs. As the studio progresses, it aims to build three startups, one per year, focusing on solving significant industry challenges. The success of this model could encourage more investment in early-stage food tech ventures and inspire similar initiatives in other regions, fostering a more dynamic and innovative food industry.