What's Happening?
Eric Wind, founder of Wind Vintage, has established a reputation for transparency and education in the vintage watch industry. His career began at Christie’s, where he handled historically significant
timepieces, shaping his perspective on collecting. Wind Vintage is known for its integrity, offering clients curated collections and insights into undervalued watch models. Wind emphasizes the importance of learning about watches before purchasing, advocating for informed collecting. He notes trends in vintage watch interest, particularly in 1930s and 1940s chronographs and Heuer watches, and highlights the undervaluation of Longines and Jaeger-LeCoultre models.
Why It's Important?
Wind's approach to watch collecting underscores the value of transparency and education in a market often criticized for opacity. By fostering trust and offering expert insights, Wind Vintage contributes to a more informed and ethical collecting community. This approach not only benefits collectors but also supports the preservation of horological history. As interest in vintage watches grows, Wind's emphasis on education and integrity sets a standard for the industry, encouraging collectors to appreciate the historical and cultural significance of their acquisitions.
What's Next?
Wind Vintage plans to launch new collaborations and projects, including a partnership with True North Watch Company. The company is also expanding its educational outreach through a new YouTube channel, offering insights into vintage watch collecting. As the market for vintage watches continues to evolve, Wind Vintage is poised to play a significant role in shaping collector preferences and industry standards. The company's focus on transparency and education may inspire other businesses to adopt similar practices, enhancing the overall integrity of the watch collecting community.
Beyond the Headlines
Wind's emphasis on transparency and education reflects broader trends in consumer demand for ethical business practices. As collectors become more discerning, businesses that prioritize integrity and knowledge-sharing are likely to thrive. This shift may influence other luxury markets, encouraging a focus on authenticity and historical appreciation.











