What's Happening?
Vèronique Nichanian, the artistic director of menswear at Hermès, is stepping down after a remarkable 37-year tenure. Hermès confirmed her departure, stating that Nichanian will present her final collection
during Paris men's week in January. Her successor is expected to be announced soon. Nichanian, who began her career at Cerruti, was recruited by Hermès's chief executive Jean-Louis Dumas in 1988. She gained recognition for her innovative and wearable designs, characterized by high-quality materials and vibrant color palettes. Her recent Spring/Summer 2026 collection featured breathable clothing with silk prints and playful monkey designs on tote bags. Nichanian's departure marks a significant change in the luxury fashion industry, as she held the longest tenure of any serving creative director in fashion.
Why It's Important?
Nichanian's departure from Hermès is a notable event in the luxury fashion industry, as it creates a creative vacancy at one of the most prestigious fashion houses. Her long-standing influence on menswear design has shaped Hermès's reputation for quality and innovation. The transition may impact Hermès's design direction and brand identity, potentially affecting its market position. Hermès has demonstrated resilience in the luxury market, posting an 8% growth in the first half of 2025 despite a general slowdown in the industry. Nichanian's exit could lead to new creative opportunities and challenges for Hermès as it seeks to maintain its growth trajectory and adapt to evolving consumer preferences.
What's Next?
Hermès is expected to announce Nichanian's successor in the coming days, which will be closely watched by industry insiders and fashion enthusiasts. The new artistic director will have the opportunity to influence Hermès's menswear collections and contribute to the brand's legacy. The transition may also prompt strategic adjustments within Hermès to align with the new creative vision. As Nichanian steps down, she plans to devote her time to other pursuits, having expressed her desire to pass the baton after years of contemplation and discussions with Hermès leadership.
Beyond the Headlines
Nichanian's departure highlights the broader trend of leadership changes within the luxury fashion industry, as brands seek to refresh their creative direction amidst shifting consumer demands. Her decision to step down reflects the personal and professional challenges faced by long-serving creative directors in maintaining their vision and adapting to industry pressures. The transition at Hermès may also influence other fashion houses to reevaluate their creative leadership and strategies.