What's Happening?
WWE is spotlighting some of its most memorable champion vs. champion matches as anticipation builds for the upcoming clash between Cody Rhodes and Seth Rollins. The article revisits classic encounters such as the ladder match between Razor Ramon and Shawn Michaels at WrestleMania X, where both wrestlers vied for the Intercontinental Championship. This historical context sets the stage for the current storyline, emphasizing the significance of champion vs. champion bouts in WWE history.
Why It's Important?
The focus on past champion vs. champion matches underscores WWE's strategy to build excitement and viewership for its current events by drawing on its rich history. This approach not only appeals to long-time fans but also introduces newer audiences to iconic moments in wrestling history. By highlighting these legendary matches, WWE reinforces the prestige of its titles and the importance of its upcoming events, potentially boosting ticket sales and viewership.