What's Happening?
Becca Bloom, a TikTok star, shared insights into her unconventional wedding beauty routine ahead of her wedding in Lake Como, Italy. Describing herself as a 'type B bride,' Bloom opted for a simple approach, avoiding extensive pre-wedding beauty treatments. Her routine included products from Skinbetter Science, Elastin, and Lancôme's Génifique Serum, along with at-home LED light treatments. Bloom's mother influenced her decision to maintain her hair length for the wedding, and Bloom took extra measures to protect against sun exposure by tinting windows with UV protection film.
Why It's Important?
Bloom's approach to wedding beauty reflects a growing trend towards personalized and less conventional beauty routines. Her emphasis on simplicity and practicality may resonate with individuals seeking to balance beauty with busy lifestyles. The use of at-home treatments and UV protection highlights the importance of skincare and sun safety, potentially influencing consumer behavior and product demand. Bloom's story also underscores the role of family influence in personal decisions, offering a relatable perspective on navigating beauty choices during significant life events.