What's Happening?
Lady Gaga is set to return to the MTV Video Music Awards stage, performing at the 2025 VMAs. The event will be held at New York's UBS Arena on September 7, 2025, and will be hosted by LL Cool J. Gaga, who last performed at the VMAs in 2020, is leading the nominations this year with 12 nods, including for her collaboration 'Die With a Smile' with Bruno Mars. Other performers include Jelly Roll, Doja Cat, Post Malone, Tate McRae, Mariah Carey, Sabrina Carpenter, and J Balvin. Gaga is also teasing her upcoming single 'The Dead Dance,' set to debut on September 3, which will feature in Netflix's Wednesday series.
Why It's Important?
Lady Gaga's performance and nominations at the 2025 MTV VMAs highlight her continued influence in the music industry. Her return to the VMAs stage after five years underscores her enduring popularity and artistic relevance. The event, which will be broadcast on CBS and simulcast on MTV and Paramount+, represents a significant platform for artists to showcase their work to a broad audience. Gaga's involvement, along with other high-profile performers, is likely to draw substantial viewership and media attention, impacting music sales and streaming figures.
What's Next?
The anticipation surrounding Gaga's performance and her new single 'The Dead Dance' suggests potential chart success and increased streaming activity. Her appearance in the Netflix series Wednesday could further expand her audience reach. The VMAs will serve as a critical promotional opportunity for Gaga and other artists, potentially influencing upcoming tours and album releases. Fans and industry stakeholders will be watching closely to see how Gaga's new music and performances resonate with audiences.