What is the story about?
What's Happening?
Kiersten Beatty, the founder and CEO of Elevate Creative Co., has been appointed to the Better Business Bureau (BBB) of Cincinnati's board of directors. Elevate Creative Co., established in 2022, is a Greenfield-based firm that aids small businesses in enhancing their local presence through various digital strategies. Beatty's new role involves collaborating with regional business leaders to uphold ethical standards and foster trust in the marketplace. Her appointment is seen as a significant step in supporting small business owners and promoting entrepreneurship in Ohio. Beatty, a University of Cincinnati alum, remains actively involved with the university's alumni community, mentoring students and encouraging young professionals.
Why It's Important?
Beatty's appointment to the BBB board underscores the importance of ethical leadership and community engagement in business. Her involvement is expected to strengthen the support network for small businesses in Cincinnati, promoting sustainable growth and innovation. By representing small business interests, Beatty's role may lead to increased resources and opportunities for entrepreneurs in the region. Her recognition as a BBB Spark Award winner further highlights her commitment to ethical practices, potentially inspiring other young entrepreneurs to pursue similar paths.
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