What's Happening?
Ken Dryden, a former NHL goalie and influential figure, provided pivotal advice to W. Graeme Roustan, the publisher of The Hockey News, during its 75th anniversary. Dryden emphasized the importance of focusing on the future rather than dwelling on past achievements. His guidance led Roustan to enhance the magazine's content and broaden its scope, aiming to engage readers with forward-looking perspectives on hockey.
Why It's Important?
Dryden's advice reflects a broader trend in media and business, where innovation and future planning are crucial for sustainability. By shifting focus to future developments, The Hockey News can better adapt to changing reader interests and industry dynamics. This approach not only honors the publication's legacy but also positions it for continued relevance and growth in the evolving media landscape.
What's Next?
Following Dryden's advice, The Hockey News plans to expand its contributor base and diversify content across multiple platforms. This strategic shift aims to attract a wider audience and foster deeper engagement with current and future hockey enthusiasts. The magazine's evolution will be closely watched by industry stakeholders as it navigates the challenges of modern media.