What's Happening?
Source Fashion is set to return to London Olympia from January 13-15, 2026, with a focus on responsible fashion. The event aims to humanize the fashion industry by emphasizing the artistry and global collaboration involved in creating sustainable fashion. This
year's theme, 'Analogue Futures,' curated by Trend Suite, highlights the importance of slowing down and appreciating the human stories behind fashion. The event will feature 'Fashion Deconstructed,' an area dedicated to showcasing the craftsmanship involved in fashion production, including live workshops and demonstrations. Additionally, the event will host the Redress catwalk, showcasing sustainable fashion designs from around the world.
Why It's Important?
The Source Fashion event underscores a growing trend in the fashion industry towards sustainability and responsible sourcing. By focusing on the human element and craftsmanship, the event challenges the fast-paced, digital nature of modern fashion. This shift could influence industry standards, encouraging more brands to adopt sustainable practices. The event also provides a platform for global talent, promoting diversity and innovation in fashion. As consumers become more conscious of the environmental impact of their purchases, events like Source Fashion play a crucial role in shaping the future of the industry.
What's Next?
Following the event, it is expected that more fashion brands will explore sustainable practices and responsible sourcing. The insights and connections made at Source Fashion could lead to new collaborations and innovations in the industry. The emphasis on craftsmanship and sustainability may inspire other fashion events to adopt similar themes, further promoting responsible fashion on a global scale.
