What's Happening?
Equality in Tourism, an international non-profit organization, has announced the opening of applications for the 2026 Gender Equality Champion of the Year Award. This award, now in its fourth year, aims to recognize tourism and hospitality organizations
that are leading the way in implementing gender-equal practices. The award is presented annually at ITB Berlin, a major tourism trade fair, and is sponsored by the World Sustainable Hospitality Alliance. The 2025 ceremony saw South American travel operator Responsible Travel and Nepalese social enterprise Community Homestay Network as winners in their respective categories. The award is unique in its global reach and focus on gender equality within the tourism sector.
Why It's Important?
The Gender Equality Champion of the Year Award plays a crucial role in promoting gender equality within the global tourism industry. By recognizing and celebrating organizations that implement gender-equal practices, the award encourages other industry players to adopt similar measures. This can lead to significant improvements in workplace equality, benefiting women and their communities worldwide. The award also provides a platform for sharing best practices and innovative approaches to gender equality, fostering a more inclusive and equitable industry. Organizations that win the award often see reinforced commitments to gender equality, which can enhance their reputation and influence within the sector.
What's Next?
Applications for the 2026 award are open until January 26, 2026. Interested organizations can find more information and apply through the Equality in Tourism website. The judging panel, composed of experts in gender and tourism, will evaluate the impact of applicants' policies and initiatives. The non-profit will also release a podcast episode exploring the award's impact and previous winners' initiatives. Organizations interested in sponsoring the 2026 award are encouraged to contact Co-Director Dr. Stroma Cole for more details.
Beyond the Headlines
The Gender Equality Champion of the Year Award not only highlights successful gender equality initiatives but also encourages organizations to document and solidify their commitments. This process can lead to the development of comprehensive gender equality policies, which are essential for long-term change. The award also underscores the importance of gender equality in supporting women's empowerment and entrepreneurship, particularly in developing regions where tourism can be a significant economic driver.













