What's Happening?
Sun Island Tours has announced its largest travel advisor incentive, offering $130,000 worth of Croatia cruises as part of its Croatia Mega Self-Famil program. The initiative aims to provide travel advisors with firsthand experience of Croatia's small
ship cruising, which has become one of the company's most popular offerings since it began in 2006. Advisors can win a cabin on a Croatia small ship cruise by booking and depositing any Croatia cruise with Sun Island Tours between July 1 and November 30, 2025. The incentive includes a lower deck cabin on a 7-night cruise, with travel scheduled for 2026. Winners will be announced weekly in Sun Island Tours' private Facebook group for travel industry professionals.
Why It's Important?
This incentive program is significant as it encourages travel advisors to promote Croatia's small ship cruising, a growing segment in the travel industry. By offering firsthand experience, Sun Island Tours aims to enhance advisors' ability to sell these cruises effectively. The initiative also highlights the appeal of Croatia's calm Adriatic waters and diverse cruising options, including special interest cruises. This could lead to increased tourism in Croatia, benefiting local economies and the travel industry. Advisors stand to gain valuable experience and potential business growth, while Sun Island Tours strengthens its market position.
What's Next?
Travel advisors participating in the incentive will continue to book and deposit Croatia cruises until the end of November 2025. Weekly winners will be notified and will finalize their cruise dates for 2026 in December 2025. Advisors must cover additional costs such as airfares and optional excursions. The incentive may be withdrawn at any time, and advisors are encouraged to act promptly to secure their chance to win. Sun Island Tours will continue to promote the program through its private Facebook group, fostering engagement and excitement within the travel advisor community.
Beyond the Headlines
The incentive program reflects broader trends in the travel industry, where experiential marketing is increasingly used to engage and empower travel advisors. By providing direct experience, Sun Island Tours not only boosts sales but also builds stronger relationships with advisors. This approach may set a precedent for other travel companies seeking innovative ways to market their offerings. Additionally, the focus on Croatia's small ship cruising highlights the growing interest in niche travel experiences, catering to diverse interests and demographics.
