What's Happening?
A new analysis highlights the importance of early and empathetic communication in reducing absenteeism in schools. The study found that messages sent to parents at specific times of day, such as 8 a.m.
and between 2 p.m. and 4 p.m., were more likely to be engaged with. Early outreach at the beginning of the school year helps build relationships and connections, making parents more responsive to attendance-related communications.
Why It's Important?
Effective communication strategies can significantly impact student attendance rates, which are crucial for academic success. By focusing on early outreach and empathetic messaging, schools can foster better relationships with families, addressing underlying causes of absenteeism such as transportation and health issues. This approach can lead to improved student engagement and educational outcomes.











