What's Happening?
Capcom president Haruhiro Tsujimoto has expressed surprise at the positive response to the Nintendo Switch 2, which exceeded the company's expectations. The console was released in June 2025 at a competitive price, appealing to cost-conscious consumers. Tsujimoto also discussed the challenges of reaching new consumers due to the high cost of PS5 gaming, emphasizing the need to overcome these obstacles to boost sales of Monster Hunter Wilds.
Why It's Important?
The success of the Nintendo Switch 2 highlights the importance of pricing strategies in the gaming industry. By offering a more affordable option, Nintendo has captured a significant market share, potentially influencing competitors to reconsider their pricing models. This development underscores the role of consumer cost-consciousness in shaping market dynamics and driving sales. Capcom's comments suggest potential future support for the Switch 2, which could expand its game library and enhance its appeal.
