What's Happening?
PepsiCo has introduced the Global Farmer Awards, a new initiative aimed at recognizing and celebrating the contributions of farmers to its agricultural supply chain. The awards are part of PepsiCo's pep+
(PepsiCo Positive) agenda, which focuses on sustainability and regenerative agriculture. The awards highlight the role of farmers in advancing PepsiCo's sustainability goals, with finalists selected across six categories, including Sustainability, Next-Gen Farming, and Farmer of the Year. The 2025 Farmer of the Year award was given to Chris and Harold Perry of The Perry Family Farm in Alberta, Canada, for their leadership in regenerative agriculture and renewable energy.
Why It's Important?
The Global Farmer Awards underscore PepsiCo's commitment to sustainability and the critical role of farmers in transforming the global food system. By promoting regenerative agriculture, PepsiCo aims to enhance soil health, biodiversity, and watershed improvements, which are essential for a resilient food supply chain. This initiative supports farmers in adopting sustainable practices, which is crucial in the face of climate change and increasing global food demand. The awards also serve as a platform to inspire collaboration and innovation among farmers, helping to scale solutions that can strengthen the food system.
What's Next?
PepsiCo plans to continue investing in farmer training, technology, and collaborations to support its Positive Agriculture goal of driving regenerative practices across 10 million acres by 2030. The company is also developing tools like the Climate Resilience Platform to provide farmers with insights into climate conditions and potential impacts on yields. These efforts are expected to further PepsiCo's sustainability agenda and reinforce the importance of farmers in achieving a more resilient and sustainable agricultural system.
Beyond the Headlines
The Global Farmer Awards highlight the ethical and cultural dimensions of sustainable agriculture, emphasizing the need for inclusive and resilient food systems. By elevating the stories of farmers, PepsiCo is fostering a culture of innovation and collaboration that can lead to long-term shifts in agricultural practices. This initiative also reflects the growing recognition of the interconnectedness of environmental sustainability and economic resilience in the food industry.
