What's Happening?
A report from ZigZag reveals that 76% of the UK's top 100 retailers now charge for returns due to rising logistics costs and returns abuse. The trend aligns with findings from InternetRetailing's Returns
2025 Report, which highlights the financial impact of returns on retailers. The report shows that returns rates can reach 25-40%, particularly in fashion, and account for 7% of gross sales.
Why It's Important?
The shift to charging for returns reflects the growing pressure on retailers to manage costs and logistics efficiently. As consumer expectations for quick refunds remain high, retailers must balance cost recovery with maintaining customer satisfaction. The implementation of returns fees could affect consumer loyalty and purchasing decisions, especially in sectors with high return rates.
Beyond the Headlines
The introduction of returns fees raises questions about the long-term impact on brand reputation and customer loyalty. Retailers must navigate the delicate balance between cost management and customer experience to avoid negative perceptions. The report suggests that returns management is a critical aspect of the customer journey, influencing brand trust and consumer behavior.











