What's Happening?
Pet Supplies Plus has announced a partnership with Instacart to offer same-day delivery services from its more than 700 stores across the United States. This collaboration also includes the 20+ Wag N’ Wash stores, which are part of the same franchise
group. Customers can now access over 11,000 products from 400 brands through Instacart, with delivery times as fast as one hour. This move follows Pet Supplies Plus's earlier addition of Grubhub as a delivery option in January 2025. Instacart, traditionally known for grocery delivery, is expanding its services to enhance the in-store shopping experience and has been forming partnerships with various retailers across different sectors.
Why It's Important?
The partnership between Pet Supplies Plus and Instacart signifies a growing trend in the retail industry towards enhancing customer convenience through rapid delivery services. This move is particularly significant in the pet retail sector, where timely access to products can be crucial for pet owners. By joining forces with Instacart, Pet Supplies Plus is positioning itself competitively against other major pet retailers like Petco and PetSmart, which have also established delivery partnerships with platforms such as DoorDash and Uber Eats. This trend reflects a broader shift in consumer expectations towards faster and more flexible shopping options, potentially increasing customer loyalty and expanding market reach for retailers.
What's Next?
As Pet Supplies Plus integrates Instacart's delivery services, it is likely to see increased competition from other pet retailers who may seek to enhance their own delivery capabilities. The success of this partnership could lead to further collaborations between Instacart and other retail sectors, as the company continues to diversify its service offerings. Additionally, the expansion of delivery services may prompt Pet Supplies Plus to explore further technological innovations to improve customer experience and operational efficiency.












