What's Happening?
Since 2016, Netflix has aggressively acquired rights to original full-length feature films, premiering them exclusively on its platform. The company describes itself as the world's leading internet television network, with over 100 million members enjoying
a vast array of original series, documentaries, and feature films. Netflix's strategy of producing and acquiring original content has become a cornerstone of its business model, contributing significantly to its library and subscriber growth.
Why It's Important?
Netflix's focus on original content is pivotal in differentiating itself from competitors in the crowded streaming market. By offering exclusive films and series, Netflix enhances its appeal to subscribers seeking unique and high-quality entertainment. This approach not only drives subscriber growth but also influences industry trends, encouraging other platforms to invest in original programming. Netflix's success in this area highlights the importance of innovation and exclusivity in the digital media landscape.
