What's Happening?
Kristjan Hebert, a Canadian CPA-turned-farmer, has successfully expanded his family farm from 300 acres to 41,000 acres. Hebert, who manages Hebert Grain Ventures, attributes this growth to strategic planning
and the use of an Entrepreneurial Operating System (EOS). This system involves setting long-term goals and breaking them down into manageable short-term objectives. Hebert emphasizes the importance of clear communication and defined roles for employees, which has allowed him to scale the business effectively. The expansion has not only improved the farm's economic viability but also enabled Hebert to spend more time with his family, coaching youth hockey and taking vacations.
Why It's Important?
The expansion of Hebert's farm highlights the significance of scaling in agricultural businesses, particularly for succession planning. By growing the farm, Hebert ensures that there is sufficient income to support multiple families, which is crucial for passing the business to the next generation. Additionally, the use of technology and efficient logistics has provided unexpected returns on investment, demonstrating the potential benefits of modernizing farm operations. This approach can serve as a model for other farmers looking to enhance their business sustainability and family life.
What's Next?
Hebert plans to continue focusing on growth opportunities, maintaining an open mindset towards expansion. He advises farmers to adopt a similar approach, integrating personal goals with business objectives. By leveraging technology and strategic planning, Hebert aims to further improve the farm's efficiency and profitability, ensuring its long-term success and viability for future generations.
Beyond the Headlines
Hebert's story underscores the cultural shift in farming from a lifestyle to a business-oriented approach. This transition allows for greater flexibility and family time, challenging traditional perceptions of farming. The emphasis on employee roles and communication also highlights the evolving nature of farm management, where clarity and structure are increasingly valued.
