What's Happening?
Meagan Pate, co-owner and CMO of Three Warriors and co-founder of Straand, shares her career journey in the cosmetics industry. Pate's brands focus on organic sunless tanning and microbiome-focused scalp
and hair care. Her career began as a make-up artist at MAC Cosmetics, where she learned the emotional aspect of beauty. Pate emphasizes the importance of staying close to the community and adapting to industry changes. She values curiosity, accountability, and tenacity in her team, and highlights the collaborative nature of the cosmetics industry. Pate's proudest moment was the launch of Three Warriors Hydrabronze Tan Drops, marking a new era for the brand.
Why It's Important?
Pate's story is significant as it highlights the evolving landscape of the cosmetics industry, where innovation and adaptability are key. Her emphasis on community engagement and collaboration reflects broader industry trends towards inclusivity and consumer-centric approaches. Pate's success with Three Warriors and Straand demonstrates the potential for niche brands to thrive by focusing on unique product offerings and strong brand identity. Her insights into leadership and team-building provide valuable lessons for aspiring entrepreneurs in the beauty sector, emphasizing the importance of resilience and creativity in navigating industry challenges.
