What's Happening?
The Oklahoma State Cowboys football team is experiencing a difficult season, marked by a 1-6 overall record and 0-4 in Big 12 play. The team has historically performed well, achieving seven 10-win seasons
between 2010 and 2023. However, recent struggles have led to the firing of head coach Mike Gundy on September 23. The team is now focusing on improving its roster-building efforts, particularly in recruiting and player development. Adjustments in offensive play-calling have shown potential, with fewer 3-and-outs and more red zone drives, indicating a shift in strategy.
Why It's Important?
The changes within the Oklahoma State Cowboys football program are significant as they aim to regain their competitive edge in the Big 12 Conference. The team's ability to access the Dallas recruiting market and other regional hotbeds is crucial for attracting top talent. The financial clout to support high school recruiting and transfers will be essential for the team's future success. The Cowboys remain a strong brand in the Big 12, and with the right approach, they could rise quickly in a league without behemoth brands like Oklahoma and Texas.
What's Next?
Oklahoma State must rally financial support for its next coach to compete effectively with other Big 12 programs. The university leadership, including athletic director Chad Weiberg and interim president Jim Hess, must project stability during the search for a new coach and rally donors behind their selection. The team is not far removed from CFP contention and can get there faster than other programs with a strong plan.
Beyond the Headlines
The resignation of university president Kayse Shrum amid questions about fund appropriation has pushed Oklahoma State into a period of uncertainty. The alignment between the athletic director and university leadership will be crucial in navigating this transition and ensuring the program's stability and success.











