What is the story about?
What's Happening?
Paul Hiebert, who served as the deputy editor of data and insights at Adweek, has left the organization and is currently seeking new opportunities. Hiebert joined Adweek in November 2019 and has held various roles, including senior reporter for data and insights. His departure marks a significant change in the editorial team at Adweek, where he contributed to the coverage of consumer goods and data-driven insights.
Why It's Important?
Hiebert's departure from Adweek may impact the publication's approach to data and insights reporting, an area that has become increasingly important in media and advertising. As the industry continues to evolve with a focus on data analytics, Adweek's ability to maintain its leadership in this space could be challenged. Hiebert's experience and expertise will be valuable to any future employer, and his move may signal shifts in editorial strategies within the media industry.
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