What's Happening?
Renowned chefs Daniel Boulud and Jesus Duron are set to open new dining establishments on New York City's Upper West Side. Daniel Boulud will consolidate three of his existing restaurants into a new mega-brasserie named Brasserie Boulud, located near Lincoln Center. The 7,500 square-foot space will feature a large dining room, a central bar, and private dining rooms. Meanwhile, Jesus Duron, known for his work at the Michelin-starred Pujol in Mexico City, will open a Mexican-themed restaurant called Ashi. These openings coincide with the 15th annual Taste of the Upper West Side event.
Why It's Important?
The introduction of these new restaurants by acclaimed chefs is expected to revitalize the Upper West Side's dining scene, attracting both locals and tourists. Daniel Boulud's Brasserie Boulud aims to offer a variety of dining options at different price points, catering to the diverse audience attending events at Lincoln Center. Jesus Duron's Ashi will bring elevated Mexican cuisine to the area, adding to the culinary diversity. These developments are likely to boost the local economy by creating jobs and increasing foot traffic in the neighborhood.
What's Next?
Both restaurants are expected to open in the coming months, with Brasserie Boulud offering breakfast, lunch, and dinner services. Ashi will host a special dinner as part of the Taste of the Upper West Side event, showcasing its menu to potential patrons. The success of these ventures could lead to further culinary investments in the area, enhancing its reputation as a dining destination. The openings will also be closely watched by the restaurant industry as indicators of post-pandemic recovery in New York City's hospitality sector.
