What's Happening?
Capcom's president, Haruhiro Tsujimoto, has identified the high cost of PlayStation 5 gaming as a significant barrier to the sales of Monster Hunter Wilds. Despite initial sales of 10 million units, the game has struggled to maintain momentum, selling only 477,000 copies between April and June. Tsujimoto noted that the cost of the PS5, along with software and subscriptions, amounts to approximately $675, which is prohibitive for many, especially younger generations. Capcom is exploring strategies to overcome these barriers, including potential sales events and leveraging the success of the Nintendo Switch 2.
Why It's Important?
The high cost of entry for PS5 gaming is affecting not only Monster Hunter Wilds but potentially other titles as well. This situation highlights the broader issue of affordability in the gaming industry, which could impact sales and consumer access to new games. Capcom's acknowledgment of this barrier suggests a need for strategic adjustments to maintain sales momentum and reach a wider audience. The company's focus on affordability could influence future pricing strategies and platform choices.
What's Next?
Capcom plans to implement sales events and develop strategies to boost Monster Hunter Wilds sales throughout the year. The company is also considering the potential of launching the game on other platforms, such as the Nintendo Switch 2, to reach more consumers. These efforts aim to address the affordability barrier and expand the game's audience.
