What is the story about?
What's Happening?
Kim McConnell, founder and CEO of AdFarm, advocates for the Canadian agrifood sector to have a more significant role in national policymaking. Speaking at the Animal Health Canada Forum 2025, McConnell emphasized the industry's potential contributions and the need for political leaders to recognize its importance. He shared experiences from a recent Liberal Party caucus where agrifood representatives engaged with policymakers, highlighting the complexity of the industry and the desire for more information. McConnell believes the sector should provide solutions to industry challenges and work with leaders to make informed decisions.
Why It's Important?
The agrifood sector is crucial to Canada's economy, yet it often lacks representation in national policy discussions. McConnell's call for greater involvement underscores the need for policymakers to understand the industry's complexities and potential contributions. Increased engagement could lead to more informed decisions that benefit the sector and the broader economy. As the industry becomes more important, its role in shaping policy could impact food security, trade, and economic growth.
What's Next?
The agrifood sector may continue to push for greater representation in policy discussions, seeking to influence decisions that affect the industry. McConnell's advocacy could inspire other industry leaders to engage with policymakers and provide solutions to challenges. The outcome of these efforts could shape the future of agrifood policy in Canada.
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