InTravel Group's Sonia Teohaere Advocates for Empowerment and Equality in Travel Tech

What's Happening?

Sonia Teohaere, a travel technology solutions lead at InTravel Group, is making strides in the travel industry by advocating for female empowerment and equality. As part of the Women in Travel series, Teohaere discusses her role in travel tech, a sector traditionally dominated by men. She emphasizes the importance of strong female leadership and mentorship in overcoming gender barriers. Teohaere, a proud Torres Strait Islander, has worked in travel tech for over a decade, focusing on strategy and operational solutions to enhance business efficiency and customer experience. Her efforts are aligned with the company's values on social impact and outcomes.

Why It's Important?

Teohaere's work highlights the growing recognition of women's roles in traditionally male-dominated industries like technology. Her advocacy for empowerment and equality is crucial in fostering a more inclusive environment, encouraging more women to pursue careers in tech and leadership. This shift can lead to diverse perspectives and innovations, benefiting the travel industry and its stakeholders. By promoting mentorship and leadership development programs, Teohaere aims to support women in achieving their career goals, which can contribute to a more balanced and equitable workforce.

What's Next?

The Women in Travel Awards are currently open for entries, providing an opportunity to recognize and celebrate female talent in the industry. Teohaere encourages women to nominate themselves or colleagues, emphasizing the importance of elevating voices that matter. The awards process includes key dates for entry submissions and announcements, culminating in an awards night. This initiative aims to further empower women in travel, encouraging them to reach new heights in their careers.

Beyond the Headlines

Teohaere's advocacy for female empowerment in travel tech also touches on broader societal issues of gender equality and representation. Her efforts contribute to breaking down stereotypes and barriers, inspiring future generations of women to pursue careers in tech and leadership. This cultural shift towards inclusivity and diversity can have long-term positive impacts on the industry and society as a whole.