What's Happening?
Zendaya made a striking appearance at the Louis Vuitton Womenswear Spring/Summer 2026 show during Paris Fashion Week, sporting a bouffant hairstyle reminiscent of the '60s and '90s. Styled by Ursula Stephen, Zendaya's hair featured a deep side part and significant volume at the back, achieved without the use of inserts like the Bumpit. The stylist used Milk Shake Insta.Light Potion and Incredible Milk leave-in treatment to add shine, followed by blow-drying with a round brush and setting the hair in velcro rollers. The look was completed with teasing at the crown and Milk Shake's Lifestyling Flexible Hold Hairspray.
Why It's Important?
Zendaya's choice of hairstyle underscores the cyclical nature of fashion trends, where retro styles are continually reimagined and brought back into the spotlight. This particular look, combining elements from different decades, reflects a broader trend in the fashion industry where past styles are modernized for contemporary audiences. Such trends can influence consumer preferences, driving demand for products that help achieve these looks, and can impact the beauty and fashion markets by encouraging innovation in styling techniques and products.