What's Happening?
The Victoria's Secret Fashion Show 2025 is set to return after a hiatus, broadcasting live from Brooklyn's Steiner Studios in New York on October 15, 2025. The show will feature a pink carpet pre-show
hosted by stylist Law Roach and fashion journalist Zanna Rassi. Law Roach is known for his work with celebrities like Zendaya and Ariana Grande, while Zanna Rassi is a co-founder of Milk Makeup. The event marks the second year of the runway show following its cancellation in 2019 due to declining viewership and criticism over the brand's lack of inclusivity and outdated marketing strategies. This year, the show promises a diverse lineup of models, including returning favorites like Adriana Lima and newcomers such as Angel Reese, the first professional athlete to walk in the show.
Why It's Important?
The return of the Victoria's Secret Fashion Show signifies a shift in the brand's approach to inclusivity and representation in the fashion industry. By featuring a diverse range of models, including professional athletes, the show aims to address previous criticisms and appeal to a broader audience. This move could influence other fashion brands to prioritize diversity and inclusivity in their marketing and runway presentations. The involvement of high-profile hosts and models also highlights the show's potential impact on fashion trends and consumer perceptions, potentially revitalizing the brand's image and market position.
What's Next?
The Victoria's Secret Fashion Show 2025 could set a precedent for future fashion events, encouraging brands to embrace inclusivity and diversity. Stakeholders in the fashion industry may closely monitor the show's reception and its impact on consumer behavior. Positive feedback could lead to increased collaborations and partnerships with diverse talent, while negative reactions might prompt further reevaluation of marketing strategies. The show's success or failure could influence the direction of future fashion shows and campaigns, shaping industry standards for inclusivity.
Beyond the Headlines
The return of the Victoria's Secret Fashion Show also raises questions about the ethical implications of fashion marketing and representation. The brand's efforts to address past criticisms may reflect broader cultural shifts towards inclusivity and body positivity. This development could contribute to long-term changes in how fashion brands approach diversity, potentially influencing societal attitudes towards beauty standards and representation.