What's Happening?
BYD Cars Philippines, a subsidiary of ACMobility, has introduced the Tang DM-i seven-seater plug-in hybrid electric vehicle (PHEV) in the Philippines. This launch marks the expansion of BYD's Super DM-i technology into the family vehicle segment. The Tang DM-i features a turbocharged internal combustion engine that acts as an onboard generator, paired with an electric motor and a 21.5 kWh Blade battery. This configuration aims to maximize electric driving while offering long-distance capability, with a total combined range exceeding 1,000 kilometers in PHEV mode. The vehicle includes advanced features such as a 15.6-inch rotating touchscreen display, wireless Apple CarPlay and Android Auto, and a comprehensive suite of Advanced Driver Assistance Systems (ADAS). The Tang DM-i is priced at P2,098,000 ($36,614) and comes with substantial warranty coverage.
Why It's Important?
The introduction of the Tang DM-i in the Philippines represents a significant step in BYD's strategy to expand its presence in Southeast Asia. By offering a vehicle with advanced hybrid technology and extensive range, BYD aims to cater to the growing demand for electrified mobility solutions in the region. The substantial warranty coverage provided by BYD is likely to enhance consumer confidence in electric vehicles, which is crucial for market adoption. This launch also highlights the increasing competition in the global automotive industry as manufacturers strive to offer innovative solutions to meet the demand for sustainable transportation.
What's Next?
BYD plans to showcase the Tang DM-i at a BYD Tech Tour event in Pampanga, Philippines, from September 18 to 21, 2025. This event will provide an opportunity for potential customers to experience the vehicle's features firsthand. As BYD continues to expand its electrified lineup, it may explore further opportunities to introduce similar models in other Southeast Asian markets, potentially increasing its market share in the region.
