What's Happening?
SunStop, in collaboration with Eat’s Southern Cookin’, has introduced the 'Feed the Fam – $5 After 5' meal deal. This initiative aims to provide families with a convenient and affordable dinner option
on weeknights. The meal deal includes two chicken tenders or legs, two sides, and a roll, with rotating daily specials such as hamburger steak and baked spaghetti. Available Monday through Friday, this offering is part of SunStop's strategy to enhance its foodservice program and attract more customers to its convenience stores.
Why It's Important?
The introduction of the 'Feed the Fam – $5 After 5' meal deal is significant for the convenience store industry as it highlights a growing trend towards offering affordable meal solutions. This initiative could increase foot traffic to SunStop locations, boosting sales and customer loyalty. It also reflects a broader industry shift towards providing more diverse and value-driven food options, which could influence competitors to adopt similar strategies. The success of this program could lead to further innovations in convenience store foodservice offerings.
