What's Happening?
The Department of Agriculture (DA) in the Philippines has announced that a P500 Noche Buena meal is achievable by purchasing products from Kadiwa stores. This initiative aims to provide affordable options
for families during the holiday season. Agriculture Undersecretary for agribusiness, Genevieve Velicaria-Guevarra, stated that Kadiwa outlets offer lower prices compared to regular markets, with pork priced at P300 per kilo and chicken at P180 per kilo. The initiative includes 740 Kadiwa outlets, comprising 640 pop-up stores and 100 regular stores. The DA's announcement follows criticism of the Department of Trade and Industry's claim that P500 is sufficient for a Christmas meal, which many deemed unrealistic.
Why It's Important?
This initiative is significant as it addresses food affordability and accessibility, particularly for low-income families during the holiday season. By offering lower-priced goods, the Kadiwa stores support both consumers and local farmers, potentially boosting local agriculture. The program also highlights the government's role in mitigating economic challenges faced by citizens, especially in times of inflation and economic uncertainty. The success of this initiative could influence future policies aimed at reducing food insecurity and supporting local economies.








