What's Happening?
Selena Gomez, a self-made billionaire and founder of Rare Beauty, shared her experiences at the Fortune Most Powerful Women Summit in Washington, D.C. Gomez discussed the initial skepticism she faced when
entering the beauty industry, as many had preconceived notions about her capabilities. Despite these challenges, Rare Beauty has grown significantly, with a valuation of $2.7 billion as of mid-2025. Gomez also highlighted her commitment to mental health through the Rare Impact Fund, which aims to raise $100 million for youth mental health services globally. The fund donates 1% of sales to support suicide prevention, crisis response, and education, partnering with 30 nonprofits worldwide.
Why It's Important?
Gomez's journey underscores the challenges celebrities face when transitioning into business roles, particularly in industries where they are not traditionally seen as experts. Her success with Rare Beauty not only highlights her entrepreneurial acumen but also her dedication to social causes, particularly mental health. The Rare Impact Fund's focus on youth mental health is crucial, given the increasing awareness and need for mental health services. Gomez's initiatives could inspire other celebrities to leverage their platforms for social good, potentially leading to more philanthropic efforts in various industries.
What's Next?
Gomez continues to focus on expanding Rare Beauty and its philanthropic efforts. The Rare Impact Fund's goal to raise $100 million suggests ongoing initiatives to partner with more nonprofits and expand its reach. Additionally, Gomez's involvement in mental health awareness through platforms like Wondermind indicates a sustained commitment to addressing mental health challenges. As Rare Beauty grows, it may set new standards for corporate social responsibility in the beauty industry, encouraging other brands to integrate social causes into their business models.
Beyond the Headlines
Gomez's story highlights the broader cultural shift towards recognizing mental health as a critical component of overall well-being. Her efforts in this area reflect a growing trend among public figures to address mental health openly, potentially reducing stigma and encouraging more people to seek help. Furthermore, her success in the beauty industry challenges traditional gender roles and expectations, paving the way for more women to enter and succeed in business.