What is the story about?
What's Happening?
Quark Expeditions has launched PolarPRO, a specialized training module aimed at travel advisors to enhance their ability to sell and customize group and charter experiences in polar regions. The module provides comprehensive tools and knowledge, including flexible booking terms, payment options, and AI-driven support, to help advisors market these high-value experiences. It emphasizes the benefits of group bookings, offering exclusive discounts, complimentary berths, and dedicated group specialists for customization. The module is accessible through the Quark Expeditions Partner Portal, designed to inspire and equip advisors to deliver exceptional polar journeys.
Why It's Important?
The introduction of PolarPRO represents a strategic move by Quark Expeditions to expand its market reach and increase sales in the niche polar travel sector. By empowering travel advisors with specialized knowledge and tools, Quark aims to tap into the growing demand for unique and personalized travel experiences. This initiative could lead to increased revenue opportunities for advisors and enhance customer satisfaction by offering tailored polar expeditions. The focus on group and charter bookings aligns with trends in travel where personalized and exclusive experiences are increasingly sought after.
What's Next?
Travel advisors will begin utilizing the PolarPRO module to attract and manage group bookings, potentially leading to a rise in customized polar expeditions. Quark Expeditions may continue to develop additional training resources and support systems to further assist advisors in maximizing sales. The success of this module could prompt other travel companies to adopt similar strategies, fostering innovation in the travel industry.
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