What's Happening?
Meghan Markle's Netflix series 'With Love, Meghan' has not made it to the platform's top 10 list with its second season. Released on August 26, the series features guest appearances from celebrities like Chrissy Teigen and Tan France. Despite the star-studded lineup, the show has been criticized by UK critics as 'tone deaf' and 'self-indulgent.' The second season garnered less than 2.1 million views in its first week, a significant drop from the first season's 2.6 million views. The series also failed to appear on Luminate's Top 50 Streaming Charts. This performance is a setback for Netflix, which recently renewed its deal with Markle and Prince Harry, albeit on less favorable terms than their previous $100 million agreement.
Why It's Important?
The underperformance of 'With Love, Meghan' highlights the challenges faced by high-profile personalities transitioning into new media roles. For Netflix, the show's lackluster reception could impact its strategic decisions regarding content investment and celebrity partnerships. The series' failure to attract a large audience may also influence future collaborations with Markle and Prince Harry, potentially affecting their brand and marketability. This development underscores the importance of content quality and audience engagement in the competitive streaming industry.
What's Next?
Netflix may reassess its content strategy and partnership terms with high-profile figures like Meghan Markle. The streaming giant might focus on diversifying its content offerings to better align with audience preferences. For Markle, this could mean exploring different formats or themes that resonate more with viewers. Additionally, the upcoming holiday special 'With Love, Meghan: Holiday Celebration' will be a critical test of the series' ability to capture audience interest and improve its standing.
