What's Happening?
The Korea Creative Content Agency (KOCCA) is hosting the 2025 Virtual Business Consultation through its WelCon Marketplace, aimed at connecting Korean content companies with global buyers and investors.
This online event, running from October 20 to November 21, 2025, features 87 domestic companies participating in discussions on co-production, investment, and distribution. WelCon Marketplace serves as a B2B platform showcasing Korea's content industry, offering services such as market trends analysis, interviews, and event information. The platform facilitates real-time business matching and collaboration opportunities across various genres, including broadcasting, animation, games, and webtoons.
Why It's Important?
The WelCon Marketplace event is crucial for expanding the global reach of Korean content, which is increasingly in demand worldwide. By fostering collaboration between Korean and international companies, KOCCA aims to establish new growth bases for the K-content industry. This initiative supports the localization and distribution of Korean content, enhancing its accessibility and appeal in diverse markets. The event also highlights the importance of digital platforms in facilitating international business exchanges, particularly in the creative industries. As K-content continues to gain popularity, such events play a vital role in sustaining its momentum and driving economic growth within the sector.
What's Next?
The ongoing consultation sessions are expected to lead to practical collaboration agreements between Korean and global companies. Participants can apply through the WelCon Marketplace website, with opportunities for specialized business matching in areas like animation and broadcasting. KOCCA plans to continue expanding its platform's capabilities, potentially introducing new features to support content companies in reaching international audiences. The success of this virtual exchange may encourage similar initiatives in the future, further solidifying Korea's position as a leader in the global content industry.
