What is the story about?
What's Happening?
Julez Smith, the 20-year-old nephew of Beyoncé, made a notable appearance at the Off-White Spring/Summer 2026 show during New York Fashion Week. Held at New Design High School, the event attracted a diverse audience of celebrities and fashion insiders. Smith, who is gradually establishing his presence in the fashion industry, wore an all-white denim suit that combined sharp tailoring with Off-White's signature street style. His look was completed with pointed-toe cowboy boots, adding a Western flair that aligns with current fashion trends. Smith's personal style, including his signature cornrows, was evident on the runway, reflecting his Southern roots from Texas and New Orleans. This appearance marks another step in Smith's burgeoning modeling career, as he aims to transition into creating his own clothing brand in the future.
Why It's Important?
Julez Smith's participation in a high-profile fashion event like New York Fashion Week highlights the increasing influence of young, diverse voices in the fashion industry. His presence on the runway not only underscores his growing career but also reflects broader trends towards inclusivity and the blending of cultural styles. As Smith continues to gain recognition, he represents a new generation of models who are not only focused on their runway careers but are also looking to establish themselves as entrepreneurs. This shift could influence the fashion industry by encouraging more models to pursue brand ownership and creative control over their work, potentially leading to a more diverse and innovative fashion landscape.
What's Next?
Smith has expressed ambitions to continue modeling while also developing his own clothing brand. In the next few years, he plans to focus on creating a 'real' clothing brand with physical stores and fashion shows, moving beyond the typical social media-driven brands. This goal suggests a potential shift in the fashion industry, where models like Smith may increasingly seek to leverage their personal brands into business ventures. As Smith continues to participate in major fashion events, his career trajectory will likely inspire other young models to pursue similar paths, potentially leading to a new wave of model-entrepreneurs.
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