What's Happening?
Actor Brendan Fraser, promoting his new film 'Rental Family,' discussed how the rise of streaming services has influenced actors to be more selective with their projects. Fraser noted that audiences now have the option to skip content easily, which challenges actors to choose roles that will captivate viewers. 'Rental Family,' set to premiere at TIFF, was an appealing project for Fraser due to its unique storyline and setting in Japan. The film explores themes of grief and family through the lens of a professional surrogate.
Why It's Important?
The shift towards streaming has transformed the film industry, affecting how actors and filmmakers approach their work. With increased competition for viewers' attention, the quality and uniqueness of content have become crucial. This trend may lead to more diverse and innovative films as creators strive to stand out in a crowded market. For actors like Fraser, this environment presents both challenges and opportunities to engage with audiences in new ways.