What is the story about?
What's Happening?
The global food and drink sector is launching Sustainability September, a campaign aimed at promoting sustainable practices within the industry. This initiative is spearheaded by William Reed publishing, which is collaborating with various international media titles to highlight the importance of green thinking. The campaign includes a global, anonymous pulse check poll to assess industry sentiment and challenges regarding sustainability. Additionally, FoodNavigator is hosting a revamped Climate Smart Food broadcast series, featuring episodes on smart farming, circular processing, and packaging & labeling. The campaign will culminate with the results of the Sustainability September survey, which aims to provide insights into how different stakeholders are responding to the climate crisis.
Why It's Important?
Sustainability September is significant as it addresses the urgent need for the food and drink industry to adopt more sustainable practices in response to the climate crisis. By spotlighting innovations and strategies, the campaign seeks to accelerate meaningful progress in reducing the environmental impact of the sector. The initiative also encourages industry stakeholders, including FMCGs, ingredient suppliers, retailers, and start-ups, to engage in honest conversations about what is working and what needs improvement. The campaign's focus on sustainability could lead to long-term benefits for the environment and help shape a more climate-smart future for food production and consumption.
What's Next?
The Sustainability September campaign will continue with the Climate Smart Food broadcast series, featuring major food and drink brands like Kraft Heinz, Nestlé, and Heineken. These broadcasts will explore key themes such as smart farming and circular processing. The results of the Sustainability September survey will be released at the end of the month, providing valuable insights into industry sentiment and challenges. Additionally, for every completed poll, William Reed will donate £1 to Farm Africa, supporting farmers in eastern Africa to grow more, sell more, and protect their environment.
Beyond the Headlines
The campaign not only aims to promote sustainable practices but also seeks to make a tangible impact on the environment through charitable donations. By engaging industry stakeholders in discussions about sustainability, the initiative could lead to a shift in how the food and drink sector approaches environmental challenges. The focus on collaboration and innovation may inspire new solutions and partnerships that drive progress in sustainability.
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