What's Happening?
Vikki Digital Bank has received the Vietnam Product Experience of the Year - Banking accolade at the Asian Experience Awards 2025 for its co-badged debit card, VikkiGO. This card, a collaboration between NAPAS and Mastercard, offers convenient cross-border payment solutions and supports online payments. It allows cardholders to access a vast network of acceptance points and ATMs both within Vietnam and globally. Since its launch, over 250,000 cards have been issued, marking a significant milestone for Vikki Digital Bank. The card is part of a broader initiative to promote cashless payments and enhance customer experience.
Why It's Important?
The accolade for Vikki Digital Bank's co-badged debit card highlights the growing trend towards cashless payment solutions in Vietnam. By facilitating cross-border transactions and expanding payment options, VikkiGO enhances financial accessibility and convenience for users. This development is crucial for the banking industry as it reflects a shift towards digital financial products that cater to the needs of a globalized economy. The success of VikkiGO demonstrates the potential for innovative financial products to drive customer engagement and satisfaction, setting a benchmark for other banks in the region.