What's Happening?
Streaming platforms like Hulu, Netflix, and HBO Max are expanding their horror movie and show offerings in October, catering to audiences seeking thrills during the Halloween season. Hulu has released
a remake of 'The Hand That Rocks the Cradle,' while Netflix offers 'Monster: The Ed Gein Story.' HBO Max features 'It: Welcome to Derry,' a prequel to the 'It' films. These platforms are providing a mix of new releases and classic horror films, aiming to attract viewers with diverse tastes in the horror genre.
Why It's Important?
The strategic release of horror content during October capitalizes on the heightened interest in the genre around Halloween, potentially boosting subscriber engagement and attracting new viewers. This trend underscores the competitive nature of streaming services as they vie for audience attention by offering exclusive and timely content. The success of these releases can influence future programming decisions and partnerships with content creators in the horror genre.
