What's Happening?
Gurney's Resorts has announced the acquisition of The Beach Retreat and Lodge in South Lake Tahoe, with plans to transform it into Gurney's Lake Tahoe Resort & Spa by Spring 2027. The renovation will include extensive upgrades to the waterfront property,
adding 206 guest rooms and suites, new dining options, a spa, and enhanced event spaces. The resort aims to offer year-round outdoor activities, leveraging its location for both summer and winter recreation. This marks Gurney's first expansion to the West Coast, complementing its existing East Coast properties.
Why It's Important?
This acquisition and planned renovation signify Gurney's Resorts' strategic expansion into the West Coast market, potentially boosting tourism and local economic activity in South Lake Tahoe. The development is expected to create jobs and attract visitors, enhancing the area's appeal as a premier destination. By offering diverse amenities and experiences, the resort aims to cater to a wide range of guests, from leisure travelers to business events. This move reflects broader trends in the hospitality industry, where companies are investing in properties that offer unique, year-round experiences.
