What's Happening?
Azul Hospitality Group has been selected to manage a new dual-branded Marriott hotel under construction at City North in Phoenix, Arizona. The project includes the AC Hotel by Marriott Phoenix Desert Ridge and the Element by Westin Phoenix Desert Ridge, with a total of 240 rooms. The development is a joint venture between LaPour Partners and Holualoa Companies and is expected to open in January 2027. The property will feature a resort-style pool, fitness center, meeting space, and food and beverage outlets.
Why It's Important?
This development represents a significant expansion in the hospitality sector in Phoenix, contributing to the area's growth and attractiveness as a destination. The dual-branded approach offers diverse accommodation options, catering to different traveler preferences and enhancing the region's hospitality offerings. The involvement of Azul Hospitality Group, known for innovative management strategies, may lead to optimized performance and guest experiences at the new hotel.
What's Next?
The hotel is expected to open in January 2027, providing new employment opportunities and boosting local tourism. The development may attract further investment in the Desert Ridge corridor, enhancing its appeal as a commercial and residential hub. Stakeholders will likely focus on the project's completion and its integration into the local economy.
