What's Happening?
In Bryan, Texas, the importance of agriculture in holiday celebrations is being emphasized by local ranchers. Greg Goudeau, a rancher from Grimes County, highlights how agricultural producers contribute significantly to the holiday season. From the Christmas
tree to the meals shared, many elements of holiday traditions originate from farms and ranches. Goudeau points out that while people often overlook the origins of their holiday goods, the hard work of farmers and ranchers is crucial in providing these essentials. He encourages people to recognize and appreciate the efforts of those in the agriculture industry during the festive season.
Why It's Important?
This focus on agriculture during the holidays underscores the industry's vital role in supporting festive traditions. By highlighting the connection between agriculture and holiday celebrations, there is an opportunity to raise awareness about the challenges and contributions of farmers and ranchers. This recognition can foster greater appreciation and support for the agricultural sector, which is essential for sustaining food supply chains and maintaining cultural traditions. Additionally, it can encourage consumers to make more informed choices about the products they purchase and the impact of their consumption on local economies.









