What's Happening?
On, a Swiss-based running shoe brand, is offering significant discounts on its top-rated running and walking shoes through its 'Classics Collection.' This collection allows customers to purchase last season's
models at reduced prices, with some shoes available for as low as $90. The On Cloudeclipse, noted as the best overall running shoe for women, is currently priced at $125. The brand is known for its CloudTec system, which features air pockets in the midsole to provide a cushiony feel, reducing joint impact and enhancing comfort. The shoes have been praised for their performance, helping users achieve personal bests in running events.
Why It's Important?
The discounts on On's running shoes present a valuable opportunity for fitness enthusiasts to access high-quality footwear at more affordable prices. This move could potentially increase the brand's market reach and customer base, as more individuals can experience the benefits of their innovative shoe technology. The CloudTec system's ability to reduce joint impact is particularly beneficial for runners and walkers, potentially reducing injury risks and enhancing overall performance. By making these shoes more accessible, On is likely to strengthen its position in the competitive athletic footwear market.
What's Next?
As the discounted shoes are part of a limited-time offer, interested customers are encouraged to act quickly before sizes sell out. The success of this sale could lead On to consider similar promotions in the future, potentially expanding their 'Classics Collection' offerings. Additionally, the brand may continue to innovate and develop new technologies to maintain its competitive edge in the athletic footwear industry.
