What's Happening?
Mews, a hospitality technology company, has launched its Summer Release, 'Smooth Operations,' which aims to streamline hotel operations and enhance guest experiences through invisible technology. The release
includes features like ID and selfie verification for online check-in, digital key access via Apple Wallet, and personalized guest profiles. These innovations are designed to reduce friction during the check-in process and provide personalized service. The technology also supports back-office operations by automating tasks and improving communication with guests.
Why It's Important?
The introduction of invisible technology in hotels represents a significant shift in the hospitality industry towards more efficient and personalized guest experiences. By automating routine tasks and enhancing data-driven personalization, hotels can focus on delivering exceptional service. This approach not only improves operational efficiency but also meets the growing demand for seamless and personalized experiences from tech-savvy travelers. As hotels adopt these technologies, they can differentiate themselves in a competitive market and potentially increase guest satisfaction and loyalty.