What's Happening?
Big Sky Resort in Montana has experienced a significant increase in visitor interest, with a 92% rise year-over-year from 2024 to 2025, according to Expedia. The resort, known for its expansive skiable terrain, is the third-largest in the U.S. by acreage
and offers a variety of activities beyond skiing, such as access to Yellowstone National Park, sleigh rides, and stargazing. Recent infrastructure upgrades have been made to accommodate the growing number of visitors, including new lifts and expanded non-skiing activities. The resort is also part of the Ikon Pass network, making it accessible to a broader audience.
Why It's Important?
The surge in interest at Big Sky Resort highlights a growing trend in travel where destinations are expanding their offerings to attract a diverse range of visitors. This development is significant for the local economy, as increased tourism can lead to more job opportunities and business growth in the area. Additionally, the resort's efforts to manage visitor capacity sustainably could serve as a model for other destinations facing similar challenges. The proximity to Yellowstone National Park also positions Big Sky as a strategic location for tourists looking to explore the region, potentially reducing overcrowding in the park itself.
What's Next?
As Big Sky continues to develop its infrastructure, the resort is likely to see further increases in visitor numbers, especially during the summer months, which are becoming increasingly popular. The resort's management is focused on creating a sustainable tourism model that balances visitor demand with environmental and community considerations. Future plans may include additional transportation options from nearby airports and further expansion of non-skiing activities to attract a wider audience year-round.
