What's Happening?
GMO Internet, Inc., a leading internet infrastructure provider in Japan, has launched 'Passkey' authentication as a login method for its 'Onamae.com byGMO' domain registration service. Starting September 28, 2026, users can log in without a password,
utilizing biometric authentication (fingerprint or facial recognition) or the screen lock function of their compatible devices. This initiative aims to bolster security against unauthorized logins, phishing scams, and the theft of authentication information, which have seen a significant rise in recent years. Domain management accounts are considered highly privileged, and their compromise can lead to severe consequences, including website tampering, email spoofing, and redirection to fake websites. The Passkey system is designed to be resistant to phishing attacks by not requiring users to enter authentication information directly on a website, instead relying on device-held authentication information.
Why It's Important?
This move by GMO Internet is significant for the U.S. and global internet security landscape, particularly as it addresses the escalating threat of cyberattacks targeting critical online infrastructure. While implemented in Japan, the adoption of Passkey authentication by a major domain registrar sets a precedent for enhanced security measures that could influence international standards and practices. The U.S. has also seen a surge in phishing and credential theft, making robust authentication methods crucial for protecting businesses and individuals. By reducing reliance on traditional passwords, which are vulnerable to various attack vectors, GMO Internet is contributing to a more secure internet ecosystem. This shift could encourage other domain registrars and online service providers worldwide, including those in the U.S., to adopt similar passwordless authentication technologies, thereby improving overall cybersecurity resilience and reducing the risk of widespread digital disruptions.
What's Next?
Following the introduction of Passkey login, GMO Internet will likely monitor its adoption rate and effectiveness in mitigating security threats for 'Onamae.com' users. The company may also expand Passkey support to other services within its portfolio. This development could serve as a case study for other domain registrars and online service providers globally, demonstrating the feasibility and benefits of passwordless authentication. As phishing and cyberattacks continue to evolve, the industry will likely see a broader push towards more secure and user-friendly authentication methods like Passkeys. Regulatory bodies and cybersecurity organizations may also take note, potentially incorporating such advanced authentication requirements into future guidelines or standards to enhance digital security across various sectors.
Beyond the Headlines
The adoption of Passkey authentication by a major domain registrar like GMO Internet signifies a deeper cultural and technological shift away from traditional password-based security. This move highlights the growing recognition that human-managed passwords are often the weakest link in cybersecurity. By leveraging biometric and device-based authentication, the industry is moving towards a model where security is more inherent to the user's device and less reliant on memorized credentials. This has profound implications for user experience, potentially making online interactions smoother and more secure. However, it also raises questions about the security of the devices themselves and the potential for new attack vectors targeting biometric systems. The long-term success of Passkeys will depend on their widespread adoption, interoperability across different platforms, and continuous innovation to counter emerging threats, ultimately shaping the future of digital identity and online trust.













