Collette Extends Partnership with Pickleball Australia, Enhancing Championship Experience

What's Happening?

Collette, a prominent global leader in guided small group tours, has announced the extension of its partnership with Pickleball Australia, becoming the 'Official Holiday Partner' for the organization. This collaboration positions Collette at the forefront of the upcoming Australian Pickleball Championship (APC), a major event in the Australian Pickleball calendar. Scheduled to take place in Queensland in October, the championship will feature players of various ages and skill levels, including top-tier local and international talent competing in singles, doubles, mixed doubles, and specialty formats. The event aims to provide a vibrant atmosphere with food, drinks, music, and exciting giveaways, including a major prize of a Collette tour for two. Additionally, a complimentary shuttle service will be available from Brisbane to the Gold Coast to facilitate attendee access.

Why It's Important?

The partnership between Collette and Pickleball Australia underscores the growing popularity of pickleball, particularly among active individuals over 50, both in Australia and globally. By aligning with Pickleball Australia, Collette taps into a demographic that is both active and curious, potentially expanding its customer base. This collaboration not only enhances the championship experience but also strengthens community ties by promoting physical activity and social engagement. The event provides travel agents with an opportunity to engage in a relaxed, social setting, fostering relationships and offering a unique platform for networking and leisure.

What's Next?

Travel agents are invited to participate in a friendly pickleball tournament on October 2 at the Pimpama Sports Hub in Queensland. Participants can register individually or as teams, with no prior experience required, as paddles and coaching will be provided. The RSVP deadline for the event is September 17, and spaces are limited, encouraging early registration. This initiative is expected to further solidify the partnership between Collette and Pickleball Australia, potentially leading to more collaborative events and activities in the future.