What's Happening?
Blue Fox Entertainment has acquired international sales rights for two Tubi original young adult romantic comedies, 'How to Lose a Popularity Contest' and 'Kissing Is the Easy Part.' These films will be launched at the Toronto International Film Festival. 'How to Lose a Popularity Contest' stars Chase Hudson and Sara Waisglass, while 'Kissing Is the Easy Part' features Asher Angel and Paris Berelc. Both films explore themes of teenage romance and personal growth, with Blue Fox Entertainment handling distribution outside the U.S. and Canada.
Why It's Important?
The acquisition of these films by Blue Fox Entertainment signifies the growing international appeal of Tubi Originals, particularly in the young adult genre. This move could enhance Tubi's presence in the global streaming market, offering diverse content that resonates with younger audiences. The success of these films could encourage further investment in original content by streaming platforms, potentially reshaping the landscape of film distribution and production.